New Drug Launch

Turn Commercial Operations
Teams Into Launch Champions

50% of all drug launches fail during the first 6 months! Make yours a success.

In today’s increasingly competitive, fast-paced, specialized market, pharmaceuticals face greater challenges to win over the market. The shift toward patient centricity, along with patents expiring and the product pipelines shrinking- are all forcing Commercial Operations experts to reinvent themselves on a regular basis.

That is exactly why we developed our New Drug Launch application, which facilitates all of the crucial elements ensuring the successful launch of your product: accurate planning, precise positioning and tight monitoring of performance during the first few months to allow for quick course corrections.

See It In Action

THIS IS HOW IT WORKS

REAL TIME FIELD DELIVERY

Cloud-based implementation turns data feeds into actionable insights in real time.

ONE TRUSTED RESOURCE FOR ALL

Reps, management, managed care and brand teams use the same accurate, reliable, timely and relevant information.

RAPID TIME TO MARKET

Initial installation and inclusion of new data feeds takes weeks, not months.

SWIFT COURSE CORRECTIONS

Measure performance across patient types and groups, identify emerging portfolio issues such as cannibalization or deployment, and monitor performance trends by geographies and territories.

WHATEVER THE ROLE
WE’VE GOT YOU COVERED

Sales Management

Executive Management

Brand Management

WHAT OUR CUSTOMERS ARE SAYING

“Verix is the only option for product launches in Pharma”

Jason Carlin, Director, Reporting Powerhouse

Bayer

CHECK OUT SOME OF OUR RESOURCES

Maximize collaboration with brand management, market access, and other sales’ teams

IronShore Case Study

“Verix came up with innovative solutions to overcome hurdles and provide us with a very timely and extremely useful platform that helps us ensure the quality and effectiveness of our product launch from day one.”

– Amin Torabkhani, Director of Sales Operations & Analytics at Ironshore

Download Case Study

Data & Creativity: A Complete Guide To Mastering Drug Launches

Even before a new drug is available on the market, there are numerous ways you can prepare for the launch and avoid unforeseen snags.

Why Your Successful Drug Launch Starts with Our New Application

Verix’s new drug launch application, optimizes 3 crucial factors for a successful drug launch: TtM, precise positioning and performance during the first 6 months.

Want to see how you can improve HCP engagement and grow revenues?

In this demo we will show you how Tovana our Commercial Optimization Platform with its cutting-edge AI/ML and analytics powers the monetization of business targets for life sciences.

You’ll see how you can:

Get a deeper, more personalized, and dynamic understanding of HCPs, patients, and payers

Optimize and automate key processes, such as targeting, segmentation, and forecasting

Design the optimal message for precision targeting HCPs and increasing campaign success

Empower reps with insights on how and when to engage with HCPs and close business

And so much more

Turn Commercial Operations
Teams Into Launch Champions