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3 Stages to Building a Winning Pharma Call Plan Methodology

Sales or Division Managers? Make Your Sales Reps Into Sales Champions. A common mistake among Home Office management is that the single best way to optimize sales is by getting the sales reps to strictly follow the Home Office Call Plan,…

12 Big Data & Pharma Industry Trends Impacting Pharma Leading Into 2015

2014 has witnessed innovative disruption in the healthcare and life sciences industries. In honour of the value and contributions that healthcare companies and organizations have offered us this year, here’s a rundown of the “12 Days of…

Digital Technology in Pharma and Its Influence on Sales Reps

On the sixth day of Christmas my true love sent to me- Wait...Could it be a selfie...? Yes indeed, the rise of 'everything digital' is occupying our 6th day carol, and for a good reason. Pharma needs to get well familiar with digital technology,…

The 4 Knows of a Drug Launch Officer

The changing health care landscape requires innovative, data-driven approaches to drug launches. The one-size-fits all approach to launching a blockbuster drug every other year is now giving way to smaller, more frequent tailored launches of…

Precall Planning: What Do Sales Reps Need to Know About Physician & Account Types?

In most companies, sales reps are assigned a target list. In many cases, this is an annual process where the home office models each physician or account and attempts to determine the most valuable people and amount of effort required by the…

Top 50 Articles for Your Ultimate Pharma Library

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"Knowledge is power." And in today's pharma industry, power and influence are key assets for success.  We went ahead and compiled a list of our top 50 pharma articles to help you boost your success. Explore this list of recent pharma features…

5 Pharma Articles You Want to Read - No Questions Asked

In the late 1990s, Jenise Doutsas was working at a hospital in Detroit when she found out she was about to be laid off as result of institutional changes. Jenise is today’s Global Strategic Lead, Fertility at Ferring soon to be relocated in…

4 Sales Pipeline Disasters Worth Avoiding

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Medical Device Sales Reps have a reputation as top earners in the life sciences industry. Well, it isn’t so rosy for all of them. Sales Reps are of course taking advantage of CRM systems to increase their productivity. However, CRM alone might…

5 Must-Read Pharma Articles of the Week

While some of us enjoy a well-deserved summer vacation, industry does not rest. This week brings a wide array of valuable pharma articles and opinions on topics related to regulation, bureaucracy in medicine, mobile healthcare and more. For…

5 Big Data & Pharma Articles You Cannot Miss

Another week has gone by quickly, but not without valuable material available to us via the Web. Top publications and news outlets have provided critical insights from some of the most influential players in the Big Data industry and Pharma…