Posts

5 Pharma News Articles of the Week Leading up to 2015

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"What Got You Here Won’t Get You There," says Marshall Goldsmith, and in a clear and simple statement, directs us to break bad habits that get in our way to realize our potential. This is true in business, but also in relationships and when…

Top 3 Essential Pharma Articles of the Week

The journey towards patient centricity has begun. The challenge now is to fully transition from the existing products and services model towards delivering patients' wishes and developing the critical capabilities to make the shift:  A move,…

7 Secrets Successful Pharma Sales VPs Won’t Tell You

What is it that makes one pharma VP of Sales more successful than another? Clearly, the product and market makes a huge difference (case in point: Sovaldi). However, are there activities within the Sales organization that the VP can control…

Top 10 Mistakes in Pharmaceutical Analytics

Sometimes in analytics, we take reporting so seriously that we get caught up in the minutia and fast pace of the job, missing the bigger picture that can provide capabilities to make everyone’s life easier. In the spirit of David Letterman’s…

4 Sales Pipeline Disasters Worth Avoiding

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Medical Device Sales Reps have a reputation as top earners in the life sciences industry. Well, it isn’t so rosy for all of them. Sales Reps are of course taking advantage of CRM systems to increase their productivity. However, CRM alone might…

5 Must-Read Pharma Articles of the Week

While some of us enjoy a well-deserved summer vacation, industry does not rest. This week brings a wide array of valuable pharma articles and opinions on topics related to regulation, bureaucracy in medicine, mobile healthcare and more. For…

5 Big Data & Pharma Articles You Cannot Miss

Another week has gone by quickly, but not without valuable material available to us via the Web. Top publications and news outlets have provided critical insights from some of the most influential players in the Big Data industry and Pharma…

How to Overcome Sales Rep Barriers

Research suggest it’s becoming harder for reps to access HCP offices, with 49% of physicians placing moderate to severe restrictions on sales reps (up from 45% in 2013). For specialty reps, the job is even more difficult. For example, rep…

Sales VPs: It’s time for the earnings call, are you ready?

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You’re the VP of Sales for a medical device and diagnostics company. You sell thousands of products to hospitals and labs and it’s nearing the end of the quarter. The CEO wants to see your updated sales forecast so that he can prepare for…

Tips & Tricks to Guarantee You Never Enter a Sales Call Blindly Again!

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I never have the right information when I’m going into a sales call! I feel like I’m always scrambling to find the right statistics! I waste all my time driving from appointment to appointment! I feel like I’m going into sales call blindly!…