Posts

Is Gamification the Up-and-Coming Trend in Pharma?

With the implementation of the ACA, pharma is utilizing a variety of techniques to improve patient outcomes. From tracking anonymized patients through the treatment process to building websites around disease states, pharma is getting closer…

How Healthy is the Pharma Industry?

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In May 2014, 971 executives were asked their opinion on the health and future of the pharmaceutical industry. The survey was global with a relatively senior breakdown of functions with marketing, sales and general management being the most…

Meet Verix at PMSA 2014

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In less than two weeks time on May 18th, Verix will be rolling into Orlando to take the 2014 Pharmaceutical Management Science Association Annual Conference by storm as a GOLD SPONSOR. This event’s tagline fits perfectly with our professional…

Big Cuts Coming to Big Pharma

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In a recent white paper , the IMS Institute for Healthcare Economics projects that the largest 17 pharmaceutical companies will need to cut over $35B through 2017 to maintain their current levels of research and development yet also maintain…

Driving Success Leveraging Pharmaceutical Big Data

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The term Big Data is everywhere these days. As analytics professionals, it’s almost unavoidable; every company, from every industry, seems to be talking about it. But, what does it mean and how does it apply to the pharmaceutical industry?…