Dynamic Targeting & Segmentation
Personalized, high yield engagements with HCPs delivering effective messaging to the right HCPs at the right time. Achieve a 15-20% revenue uplift due to optimized customer engagements as well as stronger establishment of brand market position and reduced HCP churn
Self-Reliance
Tovana was designed to boost self-reliance, empowering brand teams to control their business in an agile and dynamic manner. Brand professionals can evaluate ‘what-if’ scenarios through an easy-to-use UI and devise effective actions that point out specific brand advantages to exactly the right HCPs that should be made aware of them.
Teams enjoy greater productivity with high utilization and decreased need for 3rd party consulting for day-to-day operations
Verix Customer Data Platform (CDP)
The robust underlying platform that combines historic, factual and predictive information on every HCP in a brand’s therapeutic universe, enables consistency and accuracy across Tovana use cases, as well as unprecedented explainability with in-depth customer understanding that fosters collaboration and transparency across all stakeholders
“Information pops out so we can react to changes in the marketplace.
With most other vendors you would have to do specific queries.”
See how to automatically prepare for your brand review meetings in just a few minutes. See how you can create your brand review once with Verix’s ‘Tell a Story’, and use the story presentation mode for the review.
3 months tops – that’s the maximum time you have to nail it or loose in drug launch. Get some helpful tips that may thrust you to the winning side.
Verix’s new drug launch application, optimizes 3 crucial factors for a successful drug launch: TtM, precise positioning and performance during the first 6 months.