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A single optimization platform for the entire commercial stack

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Verix platform harnesses the power of AI to eliminate silos, empower data-driven teamwork, and bring value to all stakeholders within pharma companies These days, there’s no shortage of data out in the digi-verse. Physicians are constantly…

Even with Limited Available Data, Small and Mid-size Pharma Companies Can Greatly Benefit from a Data-driven AI Platform

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TL;DR: Thanks to today’s advanced AI/ML solutions, even smaller pharma companies can use technology to make the most of their data and avoid business mistakes. When it comes to making smart decisions for your pharmaceutical business, data…

How to Measure Success When Implementing an AI-based Commercial Operations Solution

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A real-life study showed 40% performance improvement by reps utilizing the platform-generated dynamic target lists As leading pharma companies join the AI/ML trend in attempt to automate and streamline their commercial operations, some key…

Model selection for successful AI-based innovation adoption

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Build your own, buy off-the-shelf, or a hybrid version of both? The life sciences industry is experiencing a wave of growth driven by innovative technologies and advanced research. COVID-19 has further cemented the strength of the industry…

The Advantages of Customer Data Platforms (CDP) for the Pharma Industry

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The modern consumer is increasingly more knowledgeable, discerning, and demanding than ever before. Access to the internet and the convenience of online shopping has supercharged consumers’ expectations for efficient and effective journeys…

Forecasting Future Sales, From the Bottom Up

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Forecasting Future Sales, From the Bottom Up An AI/ML approach to precision forecasting for the Pharma industry Much goes into the setting of sales goals and strategizing on how to achieve them. Sales estimates are projected based on a complex…

How to grasp a significant stake of your pharma market?

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How to grasp a significant stake of your pharma market? From effective strategy to efficient execution The pharmaceutical marketing landscape is extremely dynamic and ever-evolving, with shifts drastically influencing how pharmaceutical companies…

Unleashing the power of AI/ML by upskilling business users

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The emerging role of citizen data scientist in Pharma Commercial Operations.   Pharma and biotech companies, especially those introducing first-in-class Specialty & Oncology drugs, with added complexity such as novel mechanisms…

P&G eliminated $250M of
non-productive inventory
in its first year with Verix

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Listen to Andy Walter's, former Procter and Gamble head of IT, innovation spotlight at PharmaForce 2017, about analytics transformation. “We eliminated $250M of non-productive inventory in the first year of our analytic transformation with…
Andy Walter interviewVerix

An Interview with Andy Walter

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"6-8 weeks to have a solution running, creating value right away through helping the sales force, helping the business process, and drive the end business results." Andy Walter, former IT VP at Procter & Gamble, speaks about how Verix…